The Story behind 'ReRen'

"I launched Reren 1984 in honor of my parents, who sadly are no longer in this world. They were the only ones who called me 'Reren,' a name that I hold dear and close to me. After losing them, I realized I would never hear this name spoken to me again, and I wanted a way to keep them close in spirit and memory. This perfume brand, 'Reren 1984 First Edition,' is my way of paying tribute to them and celebrating the beautiful bond we shared. It’s more than just a fragrance; it’s a journey of love, remembrance, and timeless elegance. With every spray, I relive their presence and share a part of my heart with the world."

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